November 2009
HOT FEATURES
- Welcome to the Family!
Pediatrician Jennifer Shu brings you up to speed on all things baby. Plus, real mom advice and new products! - Mom Incorporated
Meet five moms who dreamt of starting their own businesses and made it happen. - Thanksgiving: It's in the Bag
Star chef Claire Robinson cooks up delicious dishes using just 5 ingredients each. - The Big 4-0
We celebrate Sesame Street's 40th anniversary by chatting with show insider Dr. Rosemarie Truglio.
Web Exclusives
- Mom Incorporated: Getting Started
Ready to become a Momtrepreneur? This expert advice can help. - Sit, Stay, Travel!
How to travel with your pets: suggested tips from EL AL Airlines. - Ni Hao, Jade-Lianna Peters
The star of Nickelodeon's "Ni Hao, Kai-Lan" discusses the importance of embracing culture. - The Fantastic Mr. Schwartzman
Actor Jason Schwartzman boasts a unique quality found in children. - Extra Delicious Recipes from Claire Robinson
More simple and simply delicious recipes by this star chef. - Learn to Play, Play to Learn
Earn a high score and exercise your mind with these iPhone and iTouch applications. - Must See Museums!
Explore these educational and entertaining exhibits with the family!
Parent & Child Magazine
Scholastic Parent & Child Magazine delivers focused content for moms of children from birth to 12 years old, helping them celebrate the "joy of family living and learning." Each issue delves into the topics that are important to busy working moms, with true-to-life content that includes: the development and well-being of her family, health, food, activities, travel, fashion, hot products, and community.
About Us
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Advertise With UsThe mission of Scholastic Parent & Child Magazine is to provide the most relevant content to moms with children from birth to 12 years old. We focus on the most important topics to working, busy moms: development, well-being, health, activities, travel, fashion, and food. All of the editorial content in Scholastic Parent & Child is true to life, giving moms answers to their most important questions while also bringing an element of joy to parenting. Scholastic Parents Media is a broad reach media company focused on reaching the key purchaser: mom. SPM raises the bar for marketers. B – Brand - the power and trust of the Scholastic brand ranks #1 for mom. A – Affinity of content - with the most relevant, true-to-life content. R – Results - SPM Media delivers the strongest ROI among parenting publications. We are ranked #1 in recall and engagement and deliver 53 percent more purchases than our nearest competitor. The power of the Scholastic brand and our focused content deliver the strongest ROI among parenting publications.
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